Most services allow you to schedule your emails, but few make it quite as simple as Sendinblue, thanks to an easy-to-use interface that allows you to plan even months in advance. While the tool offers autoresponders and list segmentation, the lack of flexibility can be a deal-breaker. If you're looking for something simple, TinyLetter is the email newsletter app that puts simplicity above just about everything else. GetResponse is a great newsletter option due to its easy-to-use email editor and its variety of functionalities. More specifically, its responsive email templates and customization options make Moosend a great email marketing tool for marketers who want to create converting newsletters. GetResponses online newsletter software also gets points for its sophisticated reporting tools that let you compare campaign performance and display your desktop and mobile opens. By submitting my contact information, I confirm that I have read and agree to the Sitecore Privacy Policy which explains how Sitecore collects, processes and shares my personal data. You can even pay individually for a specific campaign if you have a client who only wants to send emails occasionally to a large list of contacts. Pricing: Paid plans start at $9/month, 30-day trial (sign up here), Best for: eCommerce, SaaS, Agencies, Bloggers, Publishers, SMEs, Unique feature: Advanced drag-and-drop editor features. When you combine the CRM with the automation features, you can create deeply personalized emails to nurture your contact list. Create beautiful, professional campaigns to engage your audience like a pro. That said, you can get completely set up and ready to write your newsletter in less than five minutes. That comes at the expense of design customizability and templates (the app doesn't offer any). While we wouldn't recommend the tool for larger senders or email programs, it offers just enough for small-scale personal newsletters. A Quick Guide [2022], 7 Funny Email Examples To Get Inspired [+Tactics To Create Your Own], 20+ Unsubscribe Button Ideas To Reduce Email Unsubscribes (Best Practices Included), lead generation tools to cut down extra spending (forms, landing pages), Easy to use drag-and-drop editor and template builder, Ready-made, customizable goal-based templates, Personalized emails based on a variety of segmentation criteria, Branded email builder to create branded newsletters, Event invitations management to nail your events, Automated Resend to Non-Openers options, Huge knowledge base with product tutorials, Integrations with social media, WordPress, and CRM tools, Basic email newsletter templates to get started, Behavioral targeting for more relevant email content, Integrations with popular apps including Shopify and WooCommerce, Drag-and-drop email editor to create your newsletters, Landing pages to power up your lead generation, Email sending based on email list time zones, Spam testing to ensure your deliverability, Landing page builder to capture more leads, Insight analytics suite to monitor everything, Autoresponder tool that will help you focus on your tasks. But Curated makes up for that by making super quick work of collecting links and turning them into a newsletter. Of course, Sendinblue also has a built-in newsletter preview tool to ensure that everything looks great before sending your email newsletters and a great set of reporting and analytics to monitor their performance. The best employee onboarding software in how we select apps to feature on the Zapier blog, Subscribe new Facebook Lead Ads leads to your MailerLite account, Add new subscribers to MailerLite via a Google Spreadsheet, Subscribe new leads from Facebook Lead Ads to CleverReach email lists, Create SendinBlue subscribers from new or updated Google Contacts, Create SendinBlue subscribers from new rows added to Google Sheets spreadsheets, Create Mailchimp subscribers from new Typeform responses, Add subscribers to Mailchimp for new Google Sheets rows, Create ConvertKit subscribers from new Crowdcast registrations, Create ConvertKit subscribers from new Thinkific orders, Post Curated published issue links on Facebook, Create or update Drip subscriber from new row in Google Sheets, Add Unbounce leads to a Drip subscriber list, Campaign Monitor offers Zapier integrations. It's a similar story when editing templates, with many of the features taking an extra step here or there as you go alongalthough the results are still solid. I consent to my data being processed in accordance with Sitecore's Privacy Policy so that Sitecore can optimize my experience with the Sitecore brand. ConvertKit is built for creators. After the trial, paid plans start at $20/month based on your subscriber count. The email editor in ConvertKit functions a lot like a website builder. We're never paid for placement in our articles from any app or for links to any sitewe value the trust readers put in us to offer authentic evaluations of the categories and apps we review. We focused our testing on apps primarily used to send email newsletters. Overall, Mailchimp is a great email marketing platform that helps you create stunning newsletters. Catch up with her on Twitter @Kieraabbamonte. When you're finished, choose a list, hit send, and you're done. Its best feature, though, is its ability to increase your open rate by delivering newsletters based on your contact lists time zone. Apart from newsletter automation features, Campaign Monitor also offers sign-up forms and a landing page builder to increase your lead generation efforts. A library of startup-friendly content, created for your marketing pleasure and success. When you sign up, you get a newsletter, subscribe page, confirmation email and page, and unsubscribe pageall of which can be customized or used as is, if you don't mind the boilerplate copy. We've selected apps to include based on the following key features: Strong template choices. On the Unlimited plan, you can even preview what your email will look like in 20 different inboxes, helping you ensure that your emails look great for everyone. If you're sending links to your audience, try using a URL shortener. Watch a series of quick video courses created to guide you through all our platforms features step by step. Your quest to find the best newsletter software out there shouldnt be as difficult (and long) as Odysseus return to Ithaca. Whether you choose a younger email marketing software with advanced features or an established service, your tool should be able to provide you with: With these in mind, its time to discover the best email newsletter tools to deliver converting marketing messages that will wow your subscribers. Grow your audience and your business, with simpler marketing processes. There aren't any pre-designed templates on offerlargely because the tool emphasizes a minimal, text-forward design for broadcastsbut you can create and save your own templates for reuse. You can start using ConvertKitand even selling digital productsfor free. For growing businesses, the paid tiers unlock more features and benefits. If you want a branded email, you can design it from scratch using the softwares branded email builder. Campaign Monitor Price: From $9/month for the Basic plan to send up to 2,500 emails per month to 500 contacts; from $29/month for the Unlimited plan that includes 500 contracts and inbox previews for 20 inboxes. Connect Sendinblue with Zapier, and you can automatically create Sendinblue subscribers from your other apps. Just don't expect it to be the easiestthere's a learning curve and not everything seems as intuitive as it does elsewhere. So, take advantage of any available free plans or trials and make a data-driven decision that will help you nail your future email marketing strategy without breaking the bank! Overall, Curated puts the content first, letting text and links do the talking. Get the best email marketing insights, Moosend news and updates straight to your inbox! Go get your cape and spandex! If you're sending triggered campaigns, you can build automated workflows from scratch or choose from Drip's library of over 40 pre-built workflows for product recommendations, abandoned cart reminders, and more. We spend dozens of hours researching and testing apps, using each app as it's intended to be used and evaluating it against the criteria we set for the category. The rest of Sendinblue's interface is a little more clinical than others on this list, but once you get used to its more text-heavy ways, it offers what you need. Drip is email marketing built for eCommerce. Speaking of: you can build segments based on all the behavior and characteristics you expectbut Drip also makes quick work of more advanced segmentation based on things like purchase history, average product ratings, and lifetime value. If you run an eCommerce site, you can import your product catalog to add products to your emails easily, and if you're using your newsletter to promote your blog content, you can use its RSS-to-email feature to build and send emails automatically. The newsletter service has a subscription-based paid plan model starting at $20/month for 500 subscribers and additional features. CleverReach's interface isn't the simplest. Overall, Mailjet is great to help you create the perfect digital newsletter with the help of your teammates. Once you're set up to collect payments, simply add a product, set the price, and you're in business. You can save linkscalled "collected items"several different ways: Paste the URL directly into Curated (the app pulls in a title and suggested image automatically), Install the bookmarklet and click the Save to Newsletter button directly in your browser, Add the Curated app to your Slack channel, Email links to your personal, secret email address, Use Zapier to automatically add links saved via Pocket, Feedly, and other apps to your Curated list. You might not need all the features of advanced email marketing software, with automated sending schedules and landing page builders and personalization tools. Plus, you can create both embeddable subscribe forms and pop-up forms that display after a certain amount of time, after a certain scroll depth, or on exit intent. It's also possible to send emails based on when the user first registered with you, meaning, for example, you could send offers or special emails to your first handful of subscribers. Add elements by dragging and dropping from the left-side menu, then click on any element to edit right inside the email preview. All these features combined mean that MailerLite is a great one-size-fits-all solution that easily grows with your business. Campaign Monitor may have a free plan, but it is purely for testing purposes as it allows you to send emails to only five contacts. Campaign Monitor's email editor initially encourages you to create a branded template based on the color scheme of your website. Either way, you can be done and ready to schedule your next email in less than 10 minutes. The whole interface isn't quite as user-friendly as some options here, but it's still a fast way to customize your messages with drag-and-drop functionality included. Overall, Campaign Monitor is a great email newsletter option to send bulk emails. Payments are powered by Stripe, but you can set them up without leaving ConvertKit's app. That can sound intimidating if you simply want a good way of formulating email newsletters. I understand that I can opt-out at any time. SendinBlue Price: Free with a daily sending limit of 300 emails; $25/month for the Lite plan with unlimited contacts and 10,000 emails per month; Premium plans include send time optimization and start at $65/month. Overall, Mailchimp is intuitive and welcoming. Discover an inexhaustible source of knowledge to master digital marketing and step up your game today. Campaign Monitor is one of the best email newsletter software tools for NPOs and publishers who want all core email marketing features and insights to deliver beautiful newsletters. The email newsletter services listed below were selected based on the following key criteria: Disclaimer: The information below is accurate as of January 17th, 2022. While Sendinblue is a free newsletter software, you can only send 300 emails per day or 9,000 per month. Email segmentation is key in reaching the right people with the right content, and CleverReach excels with its extensive segmentation options. What sets HubSpot apart is that, when you sign up for the email marketing tool, you also gain access to a suite of free products, including a CRM, a form builder, live chat, ads management, and more. No matter where on the spectrum your .css-143kls3-Link[class][class][class][class][class]{all:unset;box-sizing:border-box;-webkit-text-fill-color:currentColor;cursor:pointer;}.css-143kls3-Link[class][class][class][class][class]{all:unset;box-sizing:border-box;-webkit-text-decoration:underline;text-decoration:underline;cursor:pointer;-webkit-transition:all 300ms ease-in-out;transition:all 300ms ease-in-out;outline-offset:1px;-webkit-text-fill-color:currentColor;outline:1px solid transparent;}.css-143kls3-Link[class][class][class][class][class][data-color='ocean']{color:var(--zds-colors-blue-jeans,#3d4592);}.css-143kls3-Link[class][class][class][class][class][data-color='ocean']:hover{color:var(--zds-colors-night,#2c3266);}.css-143kls3-Link[class][class][class][class][class][data-color='ocean']:focus{color:var(--zds-colors-blue-jeans,#3d4592);outline-color:var(--zds-colors-blue-jeans,#3d4592);}.css-143kls3-Link[class][class][class][class][class][data-color='white']{color:var(--zds-colors-neutral-100,#fffdf9);}.css-143kls3-Link[class][class][class][class][class][data-color='white']:hover{color:var(--zds-colors-neutral-500,#a8a5a0);}.css-143kls3-Link[class][class][class][class][class][data-color='white']:focus{color:var(--zds-colors-neutral-100,#fffdf9);outline-color:var(--zds-colors-neutral-100,#fffdf9);}.css-143kls3-Link[class][class][class][class][class][data-color='primary']{color:var(--zds-colors-blue-jeans,#3d4592);}.css-143kls3-Link[class][class][class][class][class][data-color='primary']:hover{color:var(--zds-colors-night,#2c3266);}.css-143kls3-Link[class][class][class][class][class][data-color='primary']:focus{color:var(--zds-colors-blue-jeans,#3d4592);outline-color:var(--zds-colors-blue-jeans,#3d4592);}.css-143kls3-Link[class][class][class][class][class][data-color='secondary']{color:var(--zds-colors-neutral-100,#fffdf9);}.css-143kls3-Link[class][class][class][class][class][data-color='secondary']:hover{color:var(--zds-colors-neutral-500,#a8a5a0);}.css-143kls3-Link[class][class][class][class][class][data-color='secondary']:focus{color:var(--zds-colors-neutral-100,#fffdf9);outline-color:var(--zds-colors-neutral-100,#fffdf9);}.css-143kls3-Link[class][class][class][class][class][data-weight='inherit']{font-weight:inherit;}.css-143kls3-Link[class][class][class][class][class][data-weight='normal']{font-weight:400;}.css-143kls3-Link[class][class][class][class][class][data-weight='bold']{font-weight:700;}email marketing operation falls, there are tons of email newsletter services that make it quick and easy to send professional-looking emails to hundreds or thousands of subscribers. I understand that I can opt-out at any time. Moreover, eCommerce store owners can leverage Mailchimps multi-step workflows to create campaigns that will re-engage their audience. For more details on our process, read the full rundown of how we select apps to feature on the Zapier blog. Once you sync your store, Drip pulls in information on all your customers and orders, then suggests key customer segments you should focus on. Options for pre-designed email templates are limited, but you can save your own templates and even pull in branding details like color and font automatically, just by entering your website URL. As a tool thats been out there for about two decades, AWebers editor might feel a little outdated compared to newer email software like Moosend or MailJet. Discover our designer-made, free templates and customize them to suit your campaign needs. The softwares pricing starts at about $9 per month (7), giving you access to additional features like marketing automation and audience segmentation. This email service prover has a great email builder to customize your email templates or create one from scratch. Get productivity tips delivered straight to your inbox. Lastly, Moosends email newsletter software offers you lead generation tools to grow your list and an AI-powered subject line tester to improve your newsletter performance. Furthermore, the email marketing software lets you track your campaign engagement, showing your open rates, clicks, and unsubscribes, so that youre up-to-date with your campaign performance. Created by the folks at Mailchimp as a stripped-down alternative to other bloated email platforms, TinyLetter is basic. These more advanced features are available in MailerLite, but they don't get in the way if you don't need them, so it's an ideal solution for a smaller business that simply wants to send out email and not get overwhelmed by the finer details. While Mailchimp offers a free plan, you get a very limited version of its features and marketing tools. This email marketing service equips you with sophisticated automation tools like segmentation and personalization to run your email marketing campaigns on autopilot. Nevertheless, if you want advanced styling and HTML functionality, Campaign Monitor may not be the best newsletter software for the job. When it comes to email templates, the newsletter software features a collection of basic and more complex templates to choose from. All the apps included here have appropriate segmentation options for doing exactly that. $30/month for an account with no restrictions on emails sent. Sendinblue offers a standard selection of templates that are easily tweaked via a drag-and-drop interface. Segmentation options. That takes out a lot of the potential guesswork and testing involved in timing your campaigns. Affordability. The softwares event invitation management is also a unique feature to help event organizers get the most out of their webinars, online conferences, and more. Or you can assign links to a particular issue right when you save them. And Curated integrates with Zapier, which means you can automatically collect links in the app without changing your workflow or publish your newsletters on social media. In CleverReach's favor, it offers comprehensive statistics along with colorful graphs so you can see precisely how well your targeted campaigns are performing. All of the above tools are more or less easy to master and you wont need to spend hours upon hours in their respective knowledge base. Users can also benefit from the tools email list management features and advanced reporting that provide you with all the important email metrics you need to track. Not only does the software have a flexible email editor, but it also lets you collaborate on emails with other team members. Creating and sending an email newsletter should be a simple process, so we excluded any tools that were so complex that we spent more time searching Google than actually testing and using the tool. The service also offers newsletter automation features that allow you to create drip campaign emails. I consent to receive communications about Sitecore's business in accordance with Sitecore's Privacy Policy. I consent to receive communications about Sitecore's business in accordance with Sitecore's Privacy Policy. Overall, the software offers a lot of flexibility and optimization options. If you connect MailerLite to Zapier, you can do things like add new subscribers to the service via a Google Sheets spreadsheet or automatically subscribe new Facebook Lead Ads leads to your account. Edit and rearrange blocks using the menu that appears to the right. Overall, AWeber is a more traditional email newsletter service suitable for beginners and smaller businesses with simpler needs. Start with the apps that feel most like they fit your needs today. Unique feature: Email newsletter collaboration tool. Changes happening across search algorithms and social media feeds make one thing crystal clear: it's never been more important for businesses to own the channels where they communicate with customers. This article was originally published in June 2018 by Jessica Greene. Its time to create some newsletters! Once in, you need to dig around slightly more than on other services to track down a Create Email button. (Note: CleverReach is currently beta testing a new email newsletter editor that's simpler and easier to use than the standard email editor.). The softwares display conditions also make it easy to create newsletters that will show specific content to your subscribers. The free tier limits you on the number of emails being sent (2,000 emails/month) rather than the number of contacts. Curated lives up to its name: it's the best email app for building a newsletter from curated content. It has since had contributions from Jennifer Allen. Pricing: Paid plans start at $15/month, free plan. No credit card is required. Moreover, Mailchimps content studio is another great email marketing feature to create a personal library with your visuals. Usability. Email is one such channeland it's stood the test of time. More of a visual type? You can even schedule your emails to be delivered at a specific time to subscribers in every timezone. Plus, use Drip together with Zapier to automatically add new subscribers from other apps. We tested dozens of apps to help you choose your email marketing software, and these are the nine that stood out. Constant Constant isnt a free newsletter software but offers a 60-day free trial you can check out. If you manage email marketing for multiple clients, Campaign Monitor makes that process simple. Then, either have clients pay for their usage themselves by reselling the product to them, or you can pay for all of your clients yourself as part of a single package. Despite its look, the builder allows you to insert image carousels in your e-newsletters or collect feedback through them. Pricing: Paid plans start at about $9/month, very limited free plan, Unique feature: Time zone newsletter sending. Whether you want to send a curated set of articles weekly to build a following around a topic or need to send thousands of personalized messages for your multinational corporation daily, there are email apps to fit your needs. You can monetize your email list by adding sponsorships and sponsored links. Campaign Monitor offers Zapier integrations, so you can automatically add new Campaign Monitor subscribers whenever email addresses are added to a Google Sheets spreadsheet or receive a message on Slack every time a new subscriber is added, among other possibilities. Apart from its newsletter collaboration tool, Mailjet comes with email automation features, which, unfortunately, arent as fancy as its email editor tools. By submitting my contact information, I confirm that I have read and agree to the Sitecore Privacy Policy which explains how Sitecore collects, processes and shares my personal data. I consent to my data being processed in accordance with Sitecores Privacy Policy so that Sitecore can optimize my experience with the Sitecore brand. Pricing: Paid plans start at $20/month, 60-day trial, Best for: PR agencies, Online Event Organizers, Unique feature: Event invitation management tool. It's possible to spend a lot of money on email newsletter solutions. You can start simpleeven with a free email marketing appthen grow into the advanced email marketing features the top newsletter apps offer. Don't worry: when you need more features, you can always switch to another appor keep your original, simple newsletter tool alongside a more advanced marketing automation app if you need. The software sports a simple email builder thats great for new email marketers. Today, email newsletters run the gamut from small-scale personal notes to massive automated campaignsand so does email newsletter software. Additionally, you get real-time reporting and analytics tools to track valuable email metrics like your open rate, click-throughs, and conversions.
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