Deepak says that innovating the product and making high-quality pens has been the forte of the company, which was started by his father Suraj Mal Jalan. 200.00, Special Price Its very own class, the brand is characterized by execution and driven by the plan. Rs. Each pen was created with a solid comprehension of the requirement for consistent composition. 180.00, Regular Price: Rs. Pune-based Amruta Patil recalls how her pre-examination ritual involved her making a trip to the stationery shop to buy a pencil, eraser, a black ball pen and a set of five gel pens. The gel pen was launched around 1996-97 in the country. These pens are one of the most standard pens used by a vast majority of people. 150.00, Special Price But Deepak says that entering the gel pen market helped widen its market beyond Eastern India. In India, students have always shifted from using pencils to pens when they progress to secondary classes. It helped us avoid risks and ensured the safety of the sales team by having them work off field, he says. 140.00, Regular Price: Deepak says that mothers and students usually bought the pens in sets of five or ten. The cost of the pens ranges between Rs 5 and 20. Refrain from posting comments that are obscene, defamatory or inflammatory, and do not indulge in personal attacks, name calling or inciting hatred against any community. We ensure that we have something that fits everyones needs! Someone has said it right, a pen is mightier than a sword. Linc helped disrupt the gel pen market and reach both urban and rural pockets of the country. He explains that pens usually look similar and have almost the same built quality. Raajkart.com is India's best online store for buying Books, Stationery and other Educational Aids. Students switched to tablets and cell phones, and they also stopped losing pens. The stick 430 determination includes the customary characteristics of a ballpoint pen, accessible in dark, blue, red, and green. He adds that each company launches multiple pens each year. My father launched the company in 1976. Customers buy out of impulse at such places, and we successfully collaborated with 50,000 shops in India. For urgent queries, you can Whatsapp at 9818738877 (only Whatsapp), Timings: 10:00 AM - 06:00 PM(Sunday Closed). Its super low consistency ink and 0.7 mm ball tip guarantees a super-smooth composing delight. So gel pens offer the best of both worlds, because their tip is like that of a ballpoint pen, and the refill contains water-based ink.. We release about three products each year. Hence, it was a big achievement, he adds. Inverter AC: Best Inverter ACs From Leading Brands; Price & Specs Here, Split 1.5 Ton AC's S With 5 Star ISEER Rating, Best Window ACs That Are Easy To Install And Maintain, Small Ceiling Fans That You Can Consider For Your Kitchen Or Bathroom, Best Air Coolers In India That Let You Beat The Heat, Terms of Use and Grievance Redressal Policy. The New Gel Tech Quick Dry with the German Quick dry ink technology dr Free flow ink system Attractive & trendy designs 3x writing. He set up the company to manufacture ball pens at Rs 2, he adds. This product is Available in Blue, Black, Red and Green ink colors. Kindly mail us at info@raajkart.com for any queries. Deepak says back then, the R&D in the pen manufacturing industry in India was poor. Deepak says that using fountain pens in those days was a messy affair as the ink would spill and required regular maintenance. Thus, the competition becomes tough, Deepak says. Providing insights into the changing dynamics of the industry, Deepak says many technological advancements have taken place. After all, a pen is an indispensable item to write down your thoughts and feelings. Copyright 2022 Bennett, Coleman & Co. Ltd. All rights reserved. Deepak says plans are underway to bring sustainability into the pen manufacturing process. The gel pen market was growing because of its unique qualities, Deepak says. JavaScript seems to be disabled in your browser. Customers can make use of Internet Banking/Credit Card/Debit Card or COD (cash on delivery) methods to purchase items from RaajKart.com. Hence, the company introduced refillable pens. 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By buying these pens in sets, the overall costs were reduced to 50%. But now, the inks last for two years or more. Rs. Chitkara International School, Chandigarh, Cello Black Jack Aqua Liquid Ballpoint Blue Pen. The market is flooded with a wide range of ballpoint pens or ball pens as they are called. But the Ocean gel pen overtook the sales of its predecessor, Deepak chuckles. The consumption dropped to almost 40%. Rs. 160.00, Special Price Meanwhile, ballpoint pens were not preferred by mothers because they affected the handwriting. This was unaffordable for many students, and mothers found it difficult to pay a high cost for a product whose refill lasted shorter than the ball pen.. It is to create novelty in the market and offer varieties for the young generation who prefer trying new items. Deepak says the quality of ink has also improved. To verify, just follow the link in the message, Blue ball point pens for your handwriting on the game point. Smooth and effortless write is no longer just a dream with these pens. The lockdown forced educational institutes to shut overnight. 72.00. This product is available in Blue, Black and Red Green ink colors. Order Now. Hence, it became the much-preferred pen in urban and rural areas, he says. Nearly five million Ocean gel pens are sold across India every month, making it one of the best selling pens in the companys history. RaajKart.com also provides Digital Learning Solutions. The pen was launched in 2003, and continues to be sold at the same price. 120.00, Special Price The flawlessly engineered ball ensures smooth ink flow for easy writin Cello Nova ballpoint pen,non smudging with consistent ink flow, it has Cello has a product portfolio offering world-class products in stationery categories like permanent markers, white board markers, colour markers, mechanical pencils, roller pens, fountain pens & office & school stationery products. 110.00, Regular Price: Staedtler has a wide scope of ballpoint pen choices, appropriate for the workplace, the home, and school. These gel pens would help her get through her entire semester examination for attempting the seven subjects in her Business Administration degree. 80.00, Special Price You must login to keep earning daily check-in points, * TimesPoints expire in 1 year from the day of credit, Scientific calculators for accurate & precise calculations, Table essentials for a neat and organized table, File organizers to keep your paperwork safe and organized, Cute diaries for all your secret writings, Fountain pens: For extra fine writing and exquisite gifting options, The Times of India News App for Latest News, Start Your Daily Mornings with Times of India Newspaper! The companies that dominated the gel pen market offered them at Rs 20-25. This product is available in Blue, Black and Red ink colors. This product is available in Blue, Black, Red and Green ink colors. He moved from Rajasthan to Kolkata in the 1960s to pursue higher studies. You are seeing this ad based on the products relevance to your search query. The platform enables customers to buy these items online from anywhere in India at a very reasonable price. Apart from the two gel pens, Pentonic, Glycer and Glitter are other varieties that earn a majority of the revenue for the company. Interestingly, the company had launched its first gel pen called Hi-School gel pen in 2001 and priced it at Rs 10. Help us delete comments that do not follow these guidelines by marking them offensive. Get your daily dose of uplifting stories, positive impact, and updates delivered straight into your inbox. It's anything but a straightforward and solid plastic body. My father took help from two friends from the industry and invested a few thousand rupees, and imported the ink from Germany, and the tip from Switzerland. An intermingling of state of the art innovation and predominant plan style, Pentonic is about structure just as usefulness. The two back-to-back gel pen launches helped reach Tier I, II and III cities. Copyright 2020 Cello Writing. Cello Ball Pen Butter Flow Pack of 10 pcs. Cello Trimate Coloured Ball Pens (Set of 10 different colours). You must have JavaScript enabled in your browser to utilize the functionality of this website. The company also roped in Bollywood celebrity Shah Rukh Khan in 2008 to endorse the gel pens. After viewing product detail pages, look here to find an easy way to navigate back to pages you are interested in. The business gradually expanded and established a stronghold in West Bengal and North East India. It is kno Cello techno tip ballpoint pen,non smudging with consistent ink flow, Retractable pen with non-transparent body. Let's work together to keep the conversation civil. This aims to promote sustainable values and culture, as well as encourage the user to buy more refills and reuse the body, he adds. The company went public in 1995. Earlier, the ink of ballpoint pens ran dry if they remained unused for a year. 1996-2022, Amazon.com, Inc. or its affiliates. The business relies on using plastic, and the use and throw culture has aggravated pollution issues. We employed 300 people for telemarketing to coordinate with the orders and increase sales. Rs. It Use Cello Hi-Polymer Lead for Better Result Free Cello Hi-Polymer 1 Pe Jumbo cartridge. Your recently viewed items and featured recommendations, Select the department you want to search in, Vintage Journals for a Premium Writing Experience, Paperkraft Vintage Series - Brown Kraft with Automotive theme : 210 mm x 148 mm ,176 Pages , Unruled , Sewn & Perfect Bound , Pack of 3, Paperkraft Vintage Series - Brown Kraft with City theme : 210 mm x 148 mm ,176 Pages , Unruled , Sewn & Perfect Bound , Pack of 3, Paperkraft Vintage Series - Brown Kraft with Vintage Items theme : 210 mm x 148 mm ,176 Pages , Unruled , Sewn & Perfect Bound , Pack of 3. The plastic body guarantees strength and simple dealing for youngsters just as grown-ups. List, Regular Price: Explore these premium pens for a stylish look! 150.00, Regular Price: Your pen can beautify your handwriting and hence, you need to have a ballpoint pen that uses gel technology to help you write. Besides struggling to create an identity in the market through different products, as well as improving quality, Deepak says the company was also impacted by the COVID-19 crisis. Rs. This product is available in Blue, Black, Red and Green ink colors.
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